A Review of the 26 Week Marketing Plan

Posted by | Posted in Business Strategy | Posted on 30-06-2010

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If you’re just getting started in Internet marketing, you have probably already been overwhelmed with information on what to do and what not to do. You can read five different web sites and get five different answers to the same online marketing question. What should you do?
The answer might be to purchase the 26 Week Marketing Plan.
This product is comes from Purple Internet Marketing. The guys involved were once making a living in search engine optimization so they know a great deal about that side of the business. They’ve now chosen to compile all of that knowledge and experience into a course that will help you start your marketing efforts effectively.
First, let’s talk about what the 26 Week Marketing Plan includes. With your purchase, you receive four workbooks and DVDs, eight CD’s, a poster, and a T-shirt. That’s quite a bit of material to organization which is why the entire plan is structured for you. The materials are clearly labeled for “Week One,” “Week Two,” etc. That can be particularly helpful so you don’t end up getting overwhelmed.
Second, we need to discuss the quality of the information you’re getting. The DVDs include footage of David Bain, one of the minds behind Purple Internet Marketing, giving presentations on this subject. Seven of the CD’s include interviews with some of the biggest names in internet marketing, including Shawn Collins discussing affiliate marketing and Yaro Starak talking about using blogs as a form of online marketing.
The information provided is most top-notch. While it’s true that most of the same information can be found for free on the Internet, if you’re trying to start your Internet business you don’t have time to devote hours a day to scanning web sites for information. Everything you really need to get started is included in this package.
Plus, the content is arranged to be convenient for you to use. For example, the 8th CD includes all of the other interviews in MP3 format so you can listen to them on your favorite personal music player while you’re on the subway, in the car, or going for a job.
You also receive a PDF transcript of each interview so you can easily access the material again. This is a nice touch that shows the 26 Week Marketing Plan was compiled by people who understand what you’re going through and what you need the most.
Of course, nothing is perfect. At times during the DVD presentation, David does inadvertently use some industry jargon that might not recognizable to some of us without his background in search engine optimization.
Also, some other industry users have expressed disappointment that the workbooks aren’t more unique from the DVDs in terms of content. That can also be an advantage, however, if you don’t have the time to sit in front of the television and watch the entire live seminar.
The bottom line is that the 26 Week Marketing Plan’s advantages vastly outweigh its flaws. If you’re new to Internet marketing and want to get started on the right foot, this is a purchase worth considering.

A worthy bride for Jacob: a tale of entrepreneurship and opportunity

Posted by | Posted in Business Opportunities | Posted on 30-06-2010

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“You should leave the village and never look back,” Isaac advised his son Jacob. “This place is too small, the mentality of the people here too narrow. If you stay, you will never be able to realize your ambitions.”

Isaac blessed Jacob and, standing in front of the house, he watched Jacob walk away under the sun until Jacob’s shadow merged with the horizon. Seven days later, Jacob arrived at Paddan Aram, a nearby town, and began to look for a job.

When Jacob heard that, Laban, a wealthy farmer with two daughters, was looking for a shepherd to take care of his sheep, he found out where Laban’s house was, and went there to introduce himself.

“If I hire you, will you double the number of my sheep within a year?” asked Laban full of suspicion. Jacob nodded. “Yes, but any additional sheep born beyond that number will be mine.” Jacob’s answer pleased Laban, but did not fully eliminate his misgivings.

“But if I hire you,” the wealthy farmer insisted, “will you watch my sheep every hour, day and night, never letting them out of your eyes?” Jacob nodded again and, this time, Laban accepted to hire him as a shepherd.

A year later, Jacob returned to Laban’s house and asked to see the farmer. “Your flock has doubled in size and, in addition, it has produced seventy-seven sheep, which are mine,” explained Jacob. “As of today, I will be working only for myself.” Laban was pleased with his own gain, but unhappy to see that Jacob had accumulated such a substantial profit for himself.

“Now that you are a wealthy shepherd, it is not time for you to take a wife?” suggested Laban. “My daughter Lea is the most beautiful young woman in Paddan Aram. If you wish, you can have her in exchange for your seventy-seven sheep.”

Jacob laughed at the proposal and shook firmly his head. “No woman is worth seventy-seven sheep,” he replied without hesitation. “Besides, I have never met your daughter.” Laban said that this could be arranged right away and sent a servant to bring Lea to his presence.

When Lea arrived, Jacob had to admit that he had never seen such a beautiful young woman. Lea’s delicate white hands and perfect teeth contrasted with her long black hair. Her voice was soft and her perfume sweet, although her eyes were as cold as her jewellery. Jacob hesitated. “But if I give you my seventy-seven sheep,” he said to Laban, “then I will have nothing left for myself.”

At that moment, Laban’s youngest daughter, Rachel, entered the room. She stood still in front of her father, turned to Jacob, and examined him from top to bottom. “Your clothes are torn, your sandals broken, and your beard is a mess,” she remarked with a smile. “No wonder that you need a wife.”

Jacob’s face became red but, as he heard Laban admonish Rachel for her foolish words, he could not turn his eyes away from her. Rachel’s traits were regular, her tunic simple, and her figure unremarkable. On the other hand, reflected Jacob, Rachel’s eyes and smile were as warm as fresh milk from a sheep in a winter morning.

“Take Lea as wife,” insisted Laban. “To make up for Rachel’s silly words, I will let you have Lea in exchange for only seventy sheep.” Jacob made a quick calculation in his head. Laban’s new offer meant that Jacob would be left with seven sheep. Would he be able to survive on such a meagre flock?

While Jacob was still pondering Laban’s new proposal, Rachel broke into laughter. “What a fool you are, shepherd! Before you know, you will have to sell your own clothes to pay for my sister’s oils and perfumes.”

Rachel’s words made Laban so angry that he called in a servant and instructed him to take Rachel away. “Wait,” said Jacob concerned. “Is that true?” Laban reassured Jacob that Rachel’s words were pure nonsense, but that, in order to make up for any inconvenience, he was ready to let Jacob have Lea as wife in exchange for only seven sheep.

Undecided, Jacob contemplated Lea’s delicate white hands, perfect teeth, and beautiful hair. “What a fool you are, shepherd,” repeated Rachel, this time in a low voice. Suddenly, Jacob turned to Laban and pointed his finger at Rachel. “And for this one, Laban,” he inquired, “how many sheep are you asking for in exchange for this one?”

Laban was taken aback by the question, since no one had ever asked him to have his daughter Rachel as wife. He reflected for a long moment and shook his head. “That one,” he replied reluctantly, “that one, you can have for free.” Then Jacob looked at Rachel, Rachel looked at Jacob and, shortly after, the two became one.

JOHN VESPASIAN has lived in New York, Madrid, Paris, and Munich. His stories reflect the values of entrepreneurship, tolerance, and self-reliance. See John Vespasian’s blog.

http://johnvespasian.blogspot.com/

SEO For Small Businesses

Posted by | Posted in Business | Posted on 30-06-2010

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It seems like times are always tough for small businesses, but no time is worse than during a recession. During a recession, many businesses try to cut back on as much as possible, but when does cutting back start to hurt the company? One of the places this question is most often applied is to the question of SEO. Should a small business pay for SEO when money is tight?
Unfortunately, many small businesses axe their advertising budget first. While this can be a good place to save a little bit of money, if businesses completely cut their advertising, they will not be able to attract new clients. Without new clients, there’s little they can do to make more money. While word of mouth may help somewhat, it’s not as effective as a marketing blitz.
While web marketing is cheaper than doing offline marketing, there are still costs involved. However, you may get a much higher return on your investment since you’re able to more deeply analyze how well your marketing is doing. Since websites allow users to track where their traffic comes from, it’s easier to identify and cut any online marketing that is not working. To this end, small businesses should not immediately cut their SEO budget when times get tight.
Some small businesses may not have even invested in SEO yet, and these businesses may be asking why they should spend the money. However, those small business owners may not recognize just how great a return they can get on their SEO. A huge return on investment is everything in a recession, and doing SEO is ranked as one of the top ROI solutions.
By selecting specific keywords and phrases, you’re very specifically targeting your audience. While ads in magazines may get a lot of attention, you never really know if your target audience is viewing the ad or if it is being viewed by someone who will never purchase your product. SEO, however, makes certain your website is being viewed by those who are looking for what you offer. It brings in more than just quantity; it brings in quality visitors and provides them with information about your website right away.
When it comes to dealing with SEO, small businesses have a few choices. They can either handle the SEO themselves or they can hire a professional SEO company. The first is obviously the most budget-friendly; however, if you and your employees don’t understand the basics of doing SEO, you may end up wasting your time. Fortunately, you can learn the basics of SEO fairly quickly.
Paying a company to do SEO, especially if the company is thorough and completely redesigns your website from the ground up to be fully optimized, may be out of your price range. Many small businesses simply can’t afford this. However, having an expert in SEO look at your pages can be helpful. Outsourcing only part of the SEO process can be helpful. For example, you may want to hire a professional SEO writer to create content for your website after you determine the keywords yourself.

Biblical Entrepreneurship – Purpose

Posted by | Posted in Business Opportunities | Posted on 29-06-2010

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The next pillar we must examine in biblical entrepreneur is purpose. Biblical entrepreneurs must know who they are and why they are creating their organization. The creation of your enterprise is the by product of the purpose and destiny God the Father placed inside of you.

 

Purpose is the reason and why something or someone is created. Fulfillment of your God given purpose must be the main focus of your life. Discovering the reason for your birth will unlock the door to manifesting your potential.  Let us use a light bulb as an example. The purpose of a light bulb is to illuminate an area. The light bulb has the capability to be used many ways to produce a result but in the mind of the creator if the light bulb is used in any other way then it’s original purpose it is being abused. It is only being used properly when it is manifesting it’s reason for being created which is illumination.

                                                                                                    

Once you find the reason for your birth you will find a direction for your life that will please your Creator, God. The question that is frequently asked is, “How do I discover my purpose?”.  To answer that question we must first deal with salvation. Without accepting Jesus Christ as your savior you can never know your purpose. The only way to get to the Father, The Purpose Giver, is to go through Jesus. Jesus declared in the Gospel of John chapter fourteen verse six, “I am the way, the truth, and the life: no man cometh unto the Father, but by me.” Based off of Jesus’ declaration the only way to reach The Purpose Giver is to believe the death, burial and resurrection of Jesus the Christ. After getting into the proper relationship with your Creator you have prerequisite to discovering your purpose.

 

God exposes your purpose through prayer, bible study, dreams, visions, hunches, inclinations, desires, urgings and yearnings towards particulars areas. What most individuals fail to understand is that purpose is not a single objective or outcome. It is a multifaceted calling upon a multifaceted creation. Every person has multiple areas where they must fulfill a role. Within each area of your life your purpose for being apart of that situation must be discovered. To bring balance to our emotions and imaginations we must weigh them in light of biblical teaching and a Christian lifestyle.

 

This moves our conversation to finding out if your emotions and imagination are pulling you towards entrepreneurship. Ask your self a series of questions:

 

 

 

If you have answered yes to these questions you are on the road to becoming a biblical entrepreneur. Now you must talk to the Father so He can lead and guide you to the correct industry.

 

Earlier in this article it was mentioned that your purpose is a multifaceted calling. Apart of that calling, if God has placed a godly ambition within your to become a biblical entrepreneur, is to establish you within an industry where you can play the role of an enterprise builder. There are many biblical entrepreneurs within scripture. To name a few there is the Apostle Peter, Apostle Paul, Lydia, Job and Jesus.

 

The Apostle Peter was a commercial fisherman. He was in partnership with his brother Andrew building a fishing business (Matthew 4:18). The Apostle Paul was a Sole Proprietor. He had a tent making business (Acts 18:3). Lydia the first convert to Christianity in Europe was a self employed merchant selling purple (Acts 16:13). Job was a very industrious farmer. The livestock Job had in his enterprise would have allowed him to launch many business ventures. Job had 7000 sheep which could have started a wool clothing company. He also had 3000 camels which could have made a great freight hauling business. His 500 oxen would be a great foundation to start a tracker leasing enterprise to smaller farmers. Lastly Job’s 500 donkeys had the potential to place him into the dairy industry (Job 1:3).

 

The epitome of Biblical entrepreneurship is the savior of humanity, Jesus the Christ. Jesus used his entrepreneurial passion in the social area of life. Today we call this area the not-for-profit industries. Jesus employed his purpose to transform humanity. His reason for being alive also metamorphosed time changing it from B.C. to A.D. Jesus was a change catalyst within in the life transformation industry. Christian entrepreneurs must use biblical entrepreneurship in both sectors of business, for-profit and not-for-profit.

Why Avail Small Business Technical Support Services?

Posted by | Posted in Business | Posted on 29-06-2010

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Small Business Computer Support introduces a comprehensive list of computer support functions pertaining to computer software, hardware, and communications. With the increasing scope of the Internet based services and the spread of high speed connections, it is now possible for small businesses to employ high qualified computer technicians to look after the maintenance of their business system resources, and to provide computer repair facilities 24×7.

Online tech support companies have professional and trained computer engineers who remotely manage your systems and prevent the need to haul them to repair shops, thereby saving you time and money. Most small businesses have approved of such services as they can now their computers productive and effective at all times.

Small business tech support eliminates the need for sending personnel to customers’ offices to fix the issue. They provide support more quickly and efficiently than any in-house staff can with expertise being the sole reason. The complete procedure is done online using remote desktop connection. With your permission, the technicians remotely take hold of faulty computers, diagnose issues, and resolve them right away. Everything is being done before customer who enjoys the authority to control the actions taken on the computers.

Such server services are gaining in popularity primarily because of the convenience they provide to the customer. Another underlying benefit is the cost. The customer need not pay if the technician fails to resolve the issue. Moreover, everything is offered at the convenience of the customer’s premises.

Emergence of companies like Circuit City and iYogi has enabled both established and start-up businesses to make use of cutting edge technology to readily fix their nasty computer errors and problems. These companies have highly trained technicians who maintain professional conduct along. They provide the expertise that small businesses require to leverage finest technical support for efficient working.

Online vendors dealing in small businesses computer support boast to have distinct plans which are tightly integrated to enable small businesses leverage the best computer support and tech support benefits at price suitable for rigid budgets. These plans are made after taking everything including companies’ potential, future growth, and number of computers into consideration.

If you are facing any kind of computer server problems or having a technical and Computer issues? Looking for remote support of branded computers like Microsoft, Dell and HP, MP3 player support services etc.? iYogi will provide quick technical help on 1-866-914-9838 for your infected pc by Microsoft certified specialist.

Easy Steps To Prepare Your Marketing Plan For Your Business

Posted by | Posted in Business Strategy | Posted on 29-06-2010

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It’s not as frightening or complex to prepare your marketing plan for your business as you may believe or may have heard.
To prepare your marketing plan for your business, you want to begin by figuring out who your target market or customer is. Nobody can be all things to all people and if you try to please everyone you’ll pain yourself to please no-one and your business will be a failure.
So ask yourself what type of people are you going to try to sell to? Who will want or need what you have to sell, and want it or need it badly enough that they’ll pay you money to get it?
The next step to prepare your marketing plan for your business is to figure out the ways that you are going to go about getting the word out to these people. This will, of course, mean giving your website a particular look, feel, and set of content.
When the people at whom you are aiming your marketing efforts towards, land at your website, there will need to be designs, images, words, and content that catch their eye and capture their mind.
You will further want to figure out the other marketing materials that you’ll use to drive traffic to your website. These are known as “collateral materials”. You will probably want to use such things as e-newsletters that people can opt-in to receive via e-mail on a regular basis.
This will prove your expertise and value by offering attractive free information, auto responders that can send out updates or regular messages on autopilot, and can also compile very accurate tracking data to help you further refine your target marketing efforts; pod casts which are a more dynamic and portable form of the newsletters; and, if you can make them, marketing videos that you can place online for free at a place like Video Jug.
All of your collateral materials should contain links to your website, contact information, and a strong call-to-action to entice their receivers to buy from you (except for some of your auto responses).
Finally, to prepare your marketing plan for your business you will want to brainstorm about different market campaigns that would appeal to your target customers and best encapsulate what you have to offer and who you are.
If you’re selling widgets, don’t put images of sliced bread in your videos. Put images of your widgets there. Figure out creative, informative ways that you can communicate the value of your product or service to your targets. This part of your plan will undergo constant change as you track your website hits and build your customer base profile.

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