Are you looking for a business mentor to inspire and motivate you to success but can’t find or afford one? Business audiobooks may just be the ideal business mentoring solution you are looking for to help you grow and succeed.
Statistics show that ninety-seven million Americans drive alone to work everyday — and that doesn’t even include those who commute by bus, train or car pool! With the average commute to and from work now reaching over an hour each way, that’s almost two months of your life each year spent in transit or sitting in traffic. Just think how much you could improve your business or advance your professional career simply by listening to spoken audio recordings containing excellent information on how to improve your sales approach, communication and people skills, how to market your business better, ways to improve your customer service, etc. during this time.
With the rising popularity of MP3 players and iPods, and more new cars being fitted with built-in MP3 players (as of this year, almost all new cars are now capable of playing digital audio files), more business people are discovering that music or the news is not the only thing they can listen to while going about their busy day. Now, people can “listen” to business books, business seminars, sales and marketing lectures and podcasts from successful business people while they’re on-the-go — and when they don’t have time to read. Hence, the huge emerging popularity of audio books with commuters and business owners.
Today’s mobile and “time-starved” business owners, sales managers and sales professionals are discovering that they can download an unlimited amount of information into their brain, learn a foreign language or new skill that will improve their business, and get that competitive business edge while driving in their cars, commuting in trains and buses, or even while standing around in queues.
Most business people love to improve their business acumen via reading and taking courses, but lack the time to do so. This is where spoken audio recordings can play an important role in their professional lives.
Business audio books narrated by successful business people can act as an ideal mentoring tool for business owners (one specific title that comes immediately to mind is the audiobook version of Michael E. Gerber’s business classic “The E-Myth: Why Most Small Businesses Don’t Work And What To Do About It” read by the author himself!). Imagine all the money you can save on consulting fees and the knowledge you will gain, just by listening to an audio book written and narrated by a business expert while driving, or commuting to work on a bus or train.
Not only will you get mentored by some of the best business minds in the world and gain a competitive business edge by acquiring the latest business information listening to spoken audio recordings on business-related topics, you will also get yourself into the right “state of mind” for doing business successfully.
Just think about it! You arrive at work or at a sales presentation after having been “coached” by a successful business owner while driving or commuting, your mind is immersed in business thoughts and you’re most likely inspired by a great business idea or tip you’ve just heard. You walk into a meeting and you are focused. Your mind is sharp. Your energy is positive and you look vibrant. Your brain is filled with new business strategies and ideas and working subconsciously with these to help you achieve the best results and outcomes no matter what daunting tasks, projects or challenges may lie ahead for you in your busy day.
As a business person, you can now use the amazing value inherent in listening to audio books to gain a competitive business edge over others. You won’t have to worry about not having the time or will to flip through the pages of a book. You can now “listen” to business books when preparing to go to work in the morning, when commuting to and from work, etc.
Currently, there are thousands of best-selling business audiobook titles available. If you are at a loss for specific business audio books to get started, here are 5 of some of the best that any business person should listen to:
1. “How To Win Friends And Influence People” – by Dale Carnegie
One of the most important aspects of any business is the fact that PEOPLE are a crucial part of its success. This is true in almost every aspect of human activity, and especially in business. We need people to keep our businesses going and growing. Not just the people that bring us new sales and new customers, but also the people that make the sales possible, the people who deliver our products, handle complaints, run the administrative aspects of the business, and so on. To be able to succeed in business and other areas of life, we all need to know “how to win friends and influence people”. That’s why this incredible book by Dale Carnegie is a “must have” for any person in business. With the power of the information contained in this classic book, you can learn not just how to influence people so that they bring in more sales for your business, but most importantly how to win staff, suppliers, customers and prospects over as friends to help you make future sales possible. This book is available in audio book format, so you can enjoy listening to it in the comfort of your car while driving or commuting.
2. “E-Myth Mastery” – By Michael E. Gerber
Michael E. Gerber is the world’s leading small business guru and bestselling author of the phenomenally successful “The E-Myth Revisited”. In this audiobook version of his follow up book, “E-Myth Mastery”, Michael Gerber presents the next big step in entrepreneurial management and leadership. This audiobook presents a practical, real-world program that can be implemented in real-time in your business. The E-Myth credo — Don’t work IN your business, work ON it — is spelled out here in the seven essential disciplines followed by every leader of a world-class enterprise. Each discipline provides the leadership keys for unlocking success in the critical areas of business development: Leadership, Marketing, Finance, Money, Management, Client Fulfillment, Lead Conversion and Lead Generation. E-Myth Mastery is the ultimate business development program that will help you recover your passion and turn your company into a world-class operation — a turn-key machine for the money and satisfaction that only a successful entrepreneur can enjoy.
3. “Zig Ziglar’s Secrets Of Closing The Sale” – By Zig Ziglar
All of us are involved in selling every day. Whenever we present a product or a principle, inform a client, or instruct a child, we are engaging in the art of effective persuasion. Zig Ziglar is America’s master of the art of selling and in this audiobook, he explains proven, practical sales techniques all of us can use every day. He also provides vital strategies for specific closes, hundred of sales questions, and dozens of persuasion procedures to help everyone sell their ideas, or themselves. No matter what your age, gender, occupation, or lifestyle, these proven techniques from America’s selling sensation can work for you.
4. “Jack: Straight from the Gut” – by Jack Welch
Jack Welch is unquestionably one of the world’s most successful CEOs ever. In this powerful and thought-provoking audio book, Jack tells his own story, detailing how you can follow his steps to become one of the most successful persons in your career today.
5. “Good to Great: Why Some Companies Make The Leap” – by Jim Collins
You can’t argue with the fact that “without the techniques and strategies, no company or business can excel beyond a few days, weeks or even months”. Businesses and companies that have stood the test of time for many years know what to do and they have done it right. Jim Collins took the time to conduct extensive researches into how and what companies did to maintain success for many long years, while their counterparts failed within a few months or years of starting up. The power of the information contained within this audio book can help any business person to succeed.
These 5 audio books can truly help you improve your business, your career and your life, if you will simply take the time to listen to them and apply what you will learn. Before your next sales presentation, job interview, or important business meeting, take some time to go online and browse through an audiobook store for a downloadable business audiobook that you can burn to CD, or upload to your iPod or MP3 player. It will not only empower you to achieve better business results and improve your life, it will also give you a competitive edge over those who are spending their drive or commute time engaging in less productive activities.
For more articles and information about the benefits of audiobooks, visit http://www.audiobookone.com .

Business management refers to one’s ability to manage a business effectively and efficiently while retaining profitability. But what does that mean? Anyone can ‘manage’ a business, right?
But do we really know how to manage a business? And if we do, what does that entail? Do you just run around your company telling people what to do or run to the bank and make deposits at the end of the each week? Is that business management?
If that is all it takes to run a business, why isn’t everyone a business owner? If managing a business is so easy, why are there consultants? Simple answer: business management is more daunting a task than we may think.
I have always said that no matter how large or small a company is, it is an overwhelming task to manage the everyday issues. We could all use a little bit of help.
Traditional business management, which is what I have studied and is the methodology I use when discussing business issues with clients, takes into account all aspects of running a business, large or small.
Whether it is a million-dollar company or a billion-dollar company, all companies run the same.
Traditional business management is pretty much self-explanatory; it is managing business through traditional methods that have been used for many years.
Those traditional methods incorporate three aspects: sales and marketing strategies, efficient operation and productions methods, and finance and accounting (SG&A). I believe all business owners should have some understanding of these areas of business and try to manage them as best they can. Most large companies focus on these areas in that they have the resources to pay employees who specialize in these particular areas.
For example, consider some of the largest companies in the United States like Home Depot, Starbucks and Dell. These companies require precise and expert management of their business operations at all times while maintaining a positive financial position for investors. These businesses pay full-time employees to function in the company in particular capacities.
When we look at small businesses in the United States, we have to ask, “Do small businesses have the financial resources to pay for similar resources such as a chief financial officer, or a qualified VP of Sales”? Quick answer: no! Actually, no is the only answer.
When we look at larger companies and how they manage their sales and marketing efforts, we find that larger companies have the financial resources to hire employees on a full-time basis who are experts in sales and marketing.
We can say the same for the third aspect of traditional business management, operations and productions. Once again, large businesses have the revenue available to have full-time positions for a general manager, a production manager, and sometimes, a Vice-President of Operations.
Again, small businesses rarely have the opportunity to pay experts full-time salaries, which could cost a business thousands of dollars annually.
So, now we know that traditional business requires the expertise of individuals in particular areas, such as finance, marketing, sales, production, operations, and management.
As a small business owner, can you pay the full-time wages of each of these employees? Do you have to hire all these employees in order for you to spend less time in the office worrying about business issues?
I have seen many million-dollar companies and I have seen a few billion-dollar companies; the only difference is that one pays for expert full-time employees and the other doesn’t. Obviously, the larger companies have the money to pay for expert employees, and small businesses don’t.
So how does the small business owner learn the basics of business management without paying for an MBA or spending thousands of dollars in annual salaries for experts?
Recently traditional business management had to make room for a new aspect of business: technology.
Through the years traditional business management has had to marry its strategies with the proliferation of technology where every business owner from Starbuck’s to Jim’s Auto has had to incorporate technology into its everyday operations.
The problem is that business believed that technology was going to be the solution for every problem, but it wasn’t until recently that business management thinkers realized that technology will fail if it is not implemented properly. That is, traditional business management must seamlessly marry itself with technology.
So, now you have this traditional business model to think of, and you also have to think that the model has incorporated technology. You see, managing a business is not as easy as it sounds. When you look at this business model I know for sure that you have never looked at your business in this way before. Believe it or not, graduate schools teach this stuff and larger companies obviously have the money to pay someone to think of this stuff, but what about the small business owner?
Small business owners do not have the financial resources to pay for this thinking and consulting companies for some reason; do not necessarily speak to the small business owner. Why not? Most consulting companies are always looking to fry the “big fish”, the 1% of businesses in the United States that can afford the phenomenal fees they charge.
Larger consulting companies do not have the time or the desire to speak to small businesses, nor will they change their fees which range over $400.00 per hour.
One of the comments I hear often in small businesses is, “Great idea, I wish I could get my people to do that, but I can’t expect them to change their ways.” I say, “You’d better get them to change their ways or you could be out of a job”!
Oddly enough, small business owners are reluctant if not skeptical in getting help for their business. To this day, I have yet to figure that one out. Why don’t small business owners look for help?
I firmly believe that business is business regardless of the size of the company, the annual revenues, or the number of employees. Keep in mind that the largest businesses in the world were once small businesses and today they are worth a great deal of money. All businesses “managed” their way to the top, regardless of the industry.
I have seen numerous multi-million dollar businesses in every industry, to include contractors, restaurants, service companies, and manufacturing companies. And I have also worked for companies that are worth billions and billions of dollars. They all have one thing in common: They all run the same some just have more revenue than the other.
I have always said that no matter what you produce to sell, HOW you produce it is what is of paramount importance to the growth of your business.
Your business is not too small or too large for a review of its current business processes. I have not met a business owner, a president or CEO of a company who can tell me that their business is running so smoothly that they don’t need to change. That is simply not true.
The natural stirring of the U.S. economy is what causes the need for change in all businesses of all sizes and I guarantee that if you are not constantly rethinking your business strategies, your competition is.
Can you say that your business is flexible enough to manage your competition and stay ahead of the curve, or that your business can handle the daily economic fluctuations in the U.S.?
Ask yourself some of the following questions.
1.Have your total revenues gone up or down from last year?
2.Has your profitability gone up or down from last year?
3.Where is the next dollar coming from?
4.Are you tired of going to work?
5.Do you have adequate inventory levels?
6.How many employees report to you on a daily basis?
7.Do your employees actually do what you ask and expect of them?
8.Do you have a management team in place?
9.Is there business expenses you wish you didn’t have?
10.Does every employee in your company have a specific job function that justifies their labor burden?
11.Do you remember when owning your business was fun for you and your family?
12.Do you believe your company operates as smoothly and efficiently as it could?
13.Do you have a long-range plan?
14.Do your employees share your vision of the business?
15.Who do your employees go to when there is a problem?
16.If you actually met me, would you be able to tell me that your business doesn’t need to change, or that it is truly profitable?
If you are ready to move your business forward, get some help. Believe it not, the success of your business is important to this great Nation.

The global economic market being sluggish and not likely to get back into shape anytime soon, it only makes sense to live prudishly and economize on expenditures. There are a lot of ways to wade through these financially troubled times. Such economically distressing phases are characterized by a general sense of fear- fear of losing jobs, fear of losing invested money and the like. Here are a few steps to help you get by and survive an economic depression.Most of the time, we may be physically prepared for a bad phase like an economic depression, for example, have enough savings in the bank; however, very few of us are psychologically prepared for the hard times. Economic depression can also lead to emotional and mental depression as a low economy means restricting many lifestyle activities such as cutting down on impulsive shopping, holidays, and the list goes on. Therefore psychological preparation for an economic depression becomes as important as having some spare cash for a rainy day.However, psychological preparation may not always be possible. Most times we don’t know what will happen to us the next moment and from that perspective, psychologically preparing ourselves for every imminent catastrophe can be a mentally exhausting exercise. However what we can do is learn how to survive while we experience an economic depression.There is plenty of support available for individuals wanting to survive troubled times. An experienced psychologist can be a source of relief and help during afflicting times. Keeping our anxieties repressed within us can lead to many physical as well as mental disorders. It is always best to vent out feelings of anguish and talking about your troubles can lift a huge weight off your chest.When it comes to being ‘money wise’ during an economic recession, always take care not to get into any kind of unnecessary debt. That flashy car that you so covet can wait for a while till things look up or that apartment with a wonderful view that you really want to purchase on a bank loan can also wait for a while. This is definitely not a good time to take loans, unless it is absolutely necessary. If you already have taken one, talk to your bank to fit you into a convenient scheme where the interest rates are lower. On the other hand, one thing good about the recession is the fact that interest rates generally tend to stay low.Another issue that requires a practical approach during recession times is the problem of unemployment. As long as you have your job, try and not worry about the future and instead practically plan for alternative careers, such as working online. If you do lose your job, don’t panic and concentrate on exploring other avenues and honing skills that you could be good at. Take comfort in the fact that an economic depression does not last for long and being unemployed for a while could actually help you get some time for yourself.

Many experts have articulated that Vietnam is the new economic hotspot and has the potential economic growth and development China once had. Vietnam has a population of over 86 million, making it the 13th most populous country in the world; at the current growth rate it may soon reach the top 10 spot. Vietnam is a young country with an outstanding 65% of its population under the age of 30. Traditionally a rural agrarian society, the race is on for the move to the cities, like Thailand and Malaysia before it.  Vietnam has an annual GDP (nominal) per person of only $1,000, similar GDP that made China & India the world number one place for labour and outsourcing. Despite economic instability Vietnam still manages to maintain high consistent economic growth.

Vietnam has its fair shares of people in rural areas as to educated urban/city areas. This gives the best of both worlds; business labouring and industrial establishment will be beneficial aswell as quality service outsourcing and other tertiary sector businesses. They have greater population, economic growth, and more competitive GDP per capita than rival neighbours, this is the imitating competitive edge China had that made them one of the most powerful country on earth.

Vietnam jumps to first place in the 2008 annual Global Retail Development Index (GRDI), kicking India out of its 3 year top spot as the number one destination for retail investment. The progress was driven by strong GDP growth, changes to the country’s regulatory structure favouring foreign investors and increasing consumer demand for modern retail concepts. Vietnamese consumers are among the youngest in Asia, with 79 million below the age of 65 and consumer spending has increased by more than 75% between 2000 – 2007.

Regardless of the global economic crisis, Vietnam still manages to pull themselves together and implement major development plans. Vietnam is currently building their biggest highway project (US$1.5 – $2bn), the 105 km Haiphong – Hanoi Highway is of international standards and the first ever highway in Vietnam designed without residential houses on both sides. The highway is an important route to link all the cities and provinces in the Northern Key Economic Region that helps facilitate implementation of the strategic project named as “Two corridors, one  economic belt” in Vietnam – China economic cooperation (according to www.haiphong.gov.vn).

Vietnamese Prime Minister Nguyen Tan Dung appointed the state-owned Vietnam Infrastructure Development and Financial Investment Joint Stock Company (VIDIFI) to construct the nation’s highway and raise financing for it aswell as other coordinative projects along the highway.  The coordinative projects consists of many major development plans such as science parks, industrial zones, new town/urban area and the Cat Hai Island industrial service trade complex located in Cat Hai island with an incredible area of 2,800ha. The estimated value of all coordinative projects is over US$4 billion. All projects lies within Vietnam’s prime locations. (www.vidifi.vn/english)

This is not where it stops, Vietnam continues to pursue further economic activities. VIDIFI is working on additional projects unrelated to the highway, projects including urban zones, tourism, office buildings, villages, and high class condominiums projects in Hanoi, Ho Chi Minh City and Dong Nai province. The projects will add a supplementary multibillion dollar injection to the economy. VIDIFI is currently working with British-Vietnamese entrepreneur Viet Anh Pham to encourage investments towards the projects. Mr Pham is the owner of Pham Industries and is currently managing up to US$6 billion of investments related to the proposed business plan. More information regarding the investment projects can be answered at www.vietanhpham.com, this is the direct communication access to Mr Pham in the interest of the projects.

All these progress and plans for growth could only lead to the obvious question “is Vietnam the new economic hotspot?” “Will it be the investor’s paradise?” Or is it just a temporary rocket blast that would eventual hit the ground? These are inevitable questions that needs to asked by investors and concerned parties, as for the answer only time will tell.

During the beginning of my trading career it was difficult to decipher the numbers that were released with economic data.One of the biggest challenges is to determine which category of information is more accurate and the market will react to.For example, often times we will see economic data released that not only has the headline numbers for the report but also core numbers.  It was said for some time that it was mostly the US that chose to focus on core numbers. While many disagree with this idea of looking at core numbers because it often skews the data, it does pose a problem because of all the confusion.At the moment economic data is released most news traders will simply listen to the headline numbers and make a decision.  However there are often times subcategories which the markets/traders will often want to focus on.  If you are not aware of the specific report you are trying to trade and spend some time studying the details and reactions for some time, I would be very cautious trading real money on a gamble like this.In the past news trading was an eccentric trading technique.  Which of course did not last very long as brokers were able to determine how to prevent traders from scoring on easy money.I will stress, trading is a serious business.  If your goal is to make a living as a trader making a consistent income, then you will need to spend time understanding what moves the markets you are trading.  You also must understand how other markets can affect the Forex markets.When I began my trading career I realized from the start I would need to study slowly and consistently.  I also realized I can only see the market’s reaction to a specific economic report once a month for the most part.  So having a good understanding of how the market interprets the news will take more than two or three opportunities to witness the results of the report and the reactions.Now the challenging part is… as markets change, so will the way traders react to a specific economic report.   Markets move in cycles.  For example there are times when markets are watching economic reports such as employment numbers or perhaps data that will affect the Feds decision to change interest rates.  Other times it’s expected that interest rates will stay at current levels and markets will then be focusing on other issues and economic reports.Of course all of this seems overwhelming especially in the beginning of your career.  So what can you do for an opportunity to trade around the news?The first thing to remember is trade slowly.  If you do not trade during economic announcements, it’s okay.No one should ever be in a hurry to lose money on something they do not understand.Even to this day, the way I trade the news is to wait for the outcome or the reaction of traders to specific economic data reports. If it is uncertain at the time of the data release, I will either stay out of the trade or wait until I see a technical opportunity develop after the news is released.  I prefer to see this technical trade develop and point in the same direction that I am able to determine (with a little more time), the direction of price and momentum.Several things can happen and even situations I do not mention here but in general, price will remain inside of consolidation if the news is not significant enough or traders are looking beyond the data.  It’s also possible the news was priced into the moves we see up to the release of the data.So the first tip if you are new to trading is to learn how to identify consolidation.If the news is sufficient to break price outside of consolidation, it is important to confirm that move outside of consolidation.  You may choose to use indicators however it is important that you learn to gauge market sentiment and momentum.  This is a much more reliable method than simply looking at an indicator at the bottom of your charts for confirmation.  There are obviously several methods to gauge market sentiment and momentum and that is another important step you must take in order to be a consistent and profitable trader.If the breakout of consolidation is confirmed and the news is the driver for the move, I will often wait for a pullback.  This takes a great deal of patience.  It is not easy to watch price move 30 or 50 pips without participating.Waiting for a pullback after a significant move or break out of consolidation, allows for a much more affordable stop loss level.  This is for several reasons.The first is if you enter when price is breaking outside of consolidation, it is possible that the retracement could be anywhere from the middle of consolidation or back to the opposite side of the range it broke out from.  This could be an enormous stop loss level.If you are looking for a pullback, you are doing several things.  The first is watching how the markets and traders are reacting to the news and price moving outside of consolidation.The next thing you are able to do by using this technique is to confirm the outcome of the economic data release.  This will give you time to study the news and confirm the direction.In most cases, but not every case, a pullback will stop around a support or resistance level.  Often times you can use your Fibonacci tool and it will line up at a 382, 50, or 618 retracement level.  Often times the pullback will also stop around psychological levels or old highs and lows, specifically the high or the low of consolidation from where price has broken out.It is important that you understand both fundamental and technical analysis.  It is one of the safest ways to trade and in most cases the most reliable.  Often times the release of economic data simply has no effect and you can often times it see that in the charts.  There isn’t always a trade available everyday or at all times. and this is another great asset every successful consistent trader must possess, patients.If you do not understand what you see happening in price or in the markets or if you do not see your specific trade set up, stay out of the markets and just watch.  There is a lot to learn from watching price and how traders react.

When it comes to successful business growth – one of the key differences that separates the successful business owners from the average ones…

Is what the business owner ‘works’ on – when they have employees.

I have noticed that the best business owners work on improving their employees…

Why? Well, so that the employees learn and then do certain tasks that the business owner used to do.

By doing this, the owner can remove themselves from the ‘day-to-day’ running of the business so that they can work on areas that can grow the business – and/or do the things they enjoy doing.

Like playing golf, going on holidays, spending time with their families.

On the other hand, the average business owner continues to work ‘in’ the business despite having employees. For a number of reasons the average business owner says that they don’t have the ‘time’ to improve their employees.

As a result, the employees lack the skills and/or the freedom to do the tasks that would free up the business owner from the day-to-day running of the business.

So guess what happens? The business remains dependent on the Business owner.

So the Business owner has to continue working.

Despite having employees, the business owner is still working a million hours… but the business never seems to grow to the levels that the business owner is hoping for – even though they’re working harder than they ever have.

Does this sound familiar?

Let’s explore how this happens.

The average business owner that wants to grow their business – but find it very hard to grow successfully… tends to do the following.

They have a business – and it’s growing. Early in the business it’s just the owner and maybe a few others. The business is growing, and the owner is working a million hours.

The average business owner knows that they should employ staff, but they put it off and put it off, until they can’t possibly cope with the workload anymore.

So they hire new staff at the last minute.

Usually the new person is employed in such a hurry that the business owner doesn’t have the time to train them. Because the business is so busy.

After all, the business owner has been working a million hours, so they’re probably feeling a bit stressed and overwhelmed.

They’re typically not feeling in control and calm – that’s for sure.

And the business owner usually doesn’t have a system to hire appropriately skilled or passionate people.

Because they don’t have a proven hiring system, the staff that are employed can often lie their way through interviews telling the owner that they do have skills – when they actually don’t.

You know how the story goes…

Anyway, a new person is hired.

But because the business is busy, and the business has no real induction or training system to get the new employees up to speed – the business owner continues to focus on doing the work themselves.

When the owner checks to see how the new employee is performing, they get disappointed because the new person doesn’t have the ‘skills’ or the initiative to do things properly.

So the business owner steps in to ‘do it themselves’ because they think that they can ‘save time’ by doing it themselves.

It’s at this time the business owner starts proving to themselves that ‘no-one can do it as good as me’.

And they are correct. Of course no-one can do it as good as them – because no one has taught the new employees properly.

So the average business owner continues to do the ‘day-to-day’ things, and take over from their staff when the staff aren’t doing the right things…

By continuing to do the work that the employees are suppose to do, the staff very quickly realize that the business owner will always ‘save the day’.

So they back off on their productivity, and their passion.

The staff quickly learn how to ‘hide’ in the business so that they just get by.

They become ‘clock watches’. They turn up to work, to watch the clock and as soon as it turns 5pm – they’re out of there.

And this hurts your customers. Because the customers of the business receive inconsistent levels of service.

The customers quickly begin to realize that if the business owner serves them – they may get extraordinary service.

And if the staff serves them – they’ll get inadequate service.

If the service is poor and inconsistent the customers will start to get annoyed. They’ll literally ask for the owner every time they come into the business. Because they know they’ll get the service they want.

And that’s a sign of a poorly trained team.

As a result the customers end up going somewhere else, the business suffers, the sales and profits dwindle – and the business owner blames it on the ‘staff’.

The business owner may then go into “see I told you I can’t find the right people’.

The average business owner has tried to grow the business, yet misses a few crucial things that makes them miss out on the rewards of a successful business.

The result is unhappy staff, unhappy customers, a business that barely makes any money – and an owner that works around the clock, stressed and overwhelmed for little or no return.

Well it doesn’t have to be that way!

You can quickly and easily turn this around, if you’re in this position, or even better you can completely avoid it by following my guidance.

Every great business owner that I know, that has successful business growth follow a number of specific steps to get them out of the situation I’ve just outlined.

And it’s crucial for the growth of your business too.

It’s wonderfully easy when you learn how to do it for your situation.

Let’s look at what the best business owners achieve by following these specific steps – and what you could possibly achieve by following my guidance.

Firstly – your staff will have the right skill sets and attitude to work in your business. Plus they’ll improve and grow rapidly (faster than you may think). This means that you can comfortably rely on them to get the ‘job-done’.

By focusing on getting the team up to the standard you can be assured that in a few weeks or months they’ll be at the point where you can depend on them.

They’ll be doing a great job and delivering consistent levels of service.

As a result you can now forget about having to ‘look over their shoulder’, or forget about having to ‘save the day’ like other average business owners.

Because your staff are now producing – you have freed yourself up from the day to day running of the business – so you can focus on ways to grow and improve your business.

And you can even spoil yourself with reduced work hours, time off and even holidays.

Imagine that?

Now, back to your staff.

Because they’re learning, growing and producing you’ll be happy with them and they’ll be happy with themselves – and of course they’ll be happy working for you.

And it’ll rub off on your customers.

Why?

Because your customers will get great consistent service from your entire business.

So what will this mean to your business?

For a start, your customers won’t always be asking for you, because they know your staff are consistent – so you won’t feel trapped.

Because of this consistency your customers will reward your business with their repeatable profitable custom, positive word of mouth and ongoing referrals to your business.

Now you’ll have a business where the team are growing and happy, your customers are happy and raving about you, and your financials are healthy and very profitable.

That’s right, your business will be profitable which means you’ll be making great money – and remember, your staff will be doing most of the work… so you’ll not only be making great money – you’ll also have ample free time.

Can you see, hear and feel what’s happening to your business?

Multi-millionaire business owners always tell me that the most important part of their growth – is good people. They’ll always hire people that know more and perform better than them on the certains task they are employed for.

People are one of your greatest assets as a business owner. And like any asset you need to invest in it to get returns.

Invest your time and your focus on growing your people to do better than you. That way you’ll have the time to grow your business.

On my one-on-one business coaching program I take my clients through this process step by step so that they can fast track their growth – with the safety and peace of mind knowing that they are following a process that has worked time and time again.

Copyright © 2007 by Casey Gollan. All Rights Reserved